Privacy policy

Privacy Policy

Last updated: April 28, 2026

Bohemian Hearts Club operates this store and website, including all related information, content, features, tools, products and services, in order to provide you with a curated shopping experience (the "Services"). Bohemian Hearts Club is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use and disclose your personal information when you visit, use or make a purchase from the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read and understood the collection, use and disclosure of your information as described here.

 

Personal Information We Collect or Process

"Personal information" refers to information that identifies or can reasonably be linked to you. It does not include anonymised or fully de-identified data. Depending on how you interact with the Services, we may collect or process the following:

  • Contact details including your name, billing and shipping address, phone number and email address.
  • Financial information including payment card details, transaction information and payment confirmation.
  • Account information including your username, password, security questions and preferences.
  • Transaction information including items you view, add to your cart or wishlist, purchase, return or cancel.
  • Communications including information you share when contacting us, for example via customer support enquiries.
  • Device and usage information including your IP address, browser type, device identifiers and how you navigate and interact with the Services.
  • Marketing preferences including your email subscription status and communication history.

 

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you, when you create an account, make a purchase, communicate with us or otherwise provide your information.
  • Automatically through the Services, via cookies and similar technologies when you visit or use our website.
  • From our service providers, including Shopify and other third parties who process data on our behalf.
  • From advertising and analytics partners, including Meta (Facebook/Instagram), in connection with advertising pixels and related tools we use or may use on the Services.

 

How We Use Your Personal Information

We use your personal information for the following purposes:

  • To provide and improve the Services – processing orders, handling returns and exchanges, arranging shipping, managing your account and improving your shopping experience.
  • Email marketing – we use Shopify's built-in email tools to send you promotional communications. You can opt out at any time using the unsubscribe link in any email. If you opt out, we will still send you transactional emails related to your orders and account.
  • Advertising – we use, or may in future use, Meta advertising pixels to show you relevant advertisements on platforms including Facebook and Instagram, based on your activity on the Services. You can manage your advertising preferences via your Meta account settings or by adjusting your cookie preferences on our website.
  • Security and fraud prevention – to authenticate accounts, protect against fraudulent or malicious activity and maintain a secure shopping environment.
  • Legal compliance – to comply with applicable law, respond to lawful requests from authorities and enforce our terms and policies.

 

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • Shopify, as our ecommerce platform provider, which processes data on our behalf in order to provide the Services. See the Shopify Consumer Privacy Policy for further detail.
  • Payment processors and fulfilment partners, who handle transactions and shipping on our behalf.
  • Meta (Facebook/Instagram), in connection with advertising pixels and related tools, to enable targeted advertising. Meta will use your information in accordance with its own privacy policy.
  • Other service providers, including analytics, cloud storage and customer support tools, who process data on our behalf and are bound by appropriate data protection agreements.
  • When required by law, including in response to legal process, regulatory requests or to protect the rights and safety of our users or others.
  • In connection with a business transaction, such as a sale or merger, in which case your information may be transferred as part of that transaction.

 

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit may be transmitted to and shared with Shopify, as well as third parties located in countries other than your own. Where Shopify is responsible for processing your personal information – including in connection with its enhanced features – Shopify handles requests to exercise your data rights in those contexts. To learn more, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

 

Third Party Websites and Links

The Services may contain links to third-party websites. We are not responsible for the privacy practices, security or content of those sites and recommend you review their policies independently. Our inclusion of a link does not imply endorsement.

 

Children's Data

The Services are not directed at children. We do not knowingly collect personal information from anyone under the age of majority in their jurisdiction. If you believe a child has provided us with their personal information, please contact us and we will delete it. We do not knowingly sell or share the personal information of individuals under 16 years of age.

 

Security and Retention

We take reasonable steps to protect your personal information, but no security measures are perfect and we cannot guarantee absolute security. We recommend you avoid sharing sensitive information over unsecured channels. We retain your personal information for as long as necessary to provide the Services, comply with legal obligations, resolve disputes and enforce our agreements.

 

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information:

  • Access / Know – request access to the personal information we hold about you.
  • Delete – request deletion of your personal information.
  • Correct – request correction of inaccurate information.
  • Portability – request a copy of your data in a transferable format.
  • Opt out of targeted advertising – you may opt out of the processing of your personal information for targeted advertising purposes. To do so, contact us or adjust your cookie and advertising preferences on the Services.

If you reside in the UK or European Economic Area, you additionally have the right to:

  • Object to or restrict processing – ask us to stop or limit processing of your information for certain purposes.
  • Withdraw consent – where we rely on consent as our legal basis, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at contact@bohemianheartsclub.com. We may need to verify your identity before acting on your request. We will not discriminate against you for exercising your rights.

 

Complaints

If you have concerns about how we handle your personal information, please contact us in the first instance. If you are based in the UK, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk. If you are based in the EEA, you may contact your local data protection supervisory authority.

 

International Transfers

Your personal information may be transferred to, stored and processed in countries outside where you reside. Where transfers occur from the UK or EEA, we rely on recognised transfer mechanisms – including the UK International Data Transfer Agreement and the European Commission's Standard Contractual Clauses – or transfer to countries deemed to provide an adequate level of protection.

 

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. The revised policy will be posted on this page with an updated date.

 

Contact

For questions about this Privacy Policy or to exercise your data rights, please contact us at:

contact@bohemianheartsclub.com Bohemian Hearts Club, 4th Floor, Silverstream House, 45 Fitzroy Street, Fitzrovia, London, W1T 6EB, UK.

For the purposes of applicable data protection law, Bohemian Hearts Club is the data controller of your personal information.